Category Archives: Digital Marketing

Benefits of Facebook Audience Segmentation for Targeting Potential Customers

The Rise of Online Advertising As A Precursor To Social Media Advertising Before social media, most audience segmentation was based on commercial market…
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Top Reasons Why Google Ads Will Help Your Small Business Reach New Clients

If you don’t know who your customers are and what they are looking for, how can you expect your online store to thrive?…
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Covid-19 And Its Effect On The Food Industry And Marketing Efforts

In December 2019, people who visited the Wuhan live animal market in China started complaining of pneumonia like symptoms soon after. In January,…
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Digital Marketing within the Foodtech Industry

The terms ‘dinner’ and ‘customer’ have changed dramatically in the digital era. They aren’t just faceless consumers anymore; they have names, likes and…
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3 Adwords Hacks That Will Drive More Local Traffic

Who said the retail industry is dead? According to statistics from the British Retail Consortium, physical retail stores increased by more than 4,000…
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6 Keys to a Strong Healthcare Digital Marketing Strategy

In the past, people would only take whichever healthcare option was available. Today, they have so many choices that 84% of patients research…
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Here’s How Medical Practitioners Can Improve Visibility Using a Digital Marketing Agency

According to Internet trends statistics posted on adweek.com, people spend more than 5.6 hours online each day. Whether they want to look up…
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How Can Hiring A Digital Marketing Agency Help Your Healthcare Business?

Today, there’s a lot that healthcare businesses need to do in order to stay on top of their game. Not only is it…
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Top 5 Digital Marketing Trends in the Healthcare Industry

Running a business in the healthcare industry? If you do, how effectively do you market yourself? Do you reach out to folks on…
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5 Effective Digital Marketing Strategies for Tech Companies

If you've been relying on the same digital marketing strategy for years, you could be missing out on new opportunities. The way consumers…
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